Rivalo
New features and improved user flows
Rivalo
Rivalo is a prominent South American gaming company, primarily operating in the major markets of Brazil and Colombia. With thousands of active users daily, Rivalo offers an extensive sports betting platform featuring a wide range of sports markets. Additionally, they provide a comprehensive casino and live casino experience, hosting thousands of games to cater to diverse player preferences
Role & Process
I was responsible for creating their web application and designing several key features, serving as the UI/UX expert. I focused on crafting a seamless and engaging user experience, ensuring the platform met the needs of thousands of daily users across both their sports betting and casino offerings. My work involved not only developing the application but also optimising the interface for usability and accessibility, making it an intuitive and visually appealing experience for users in their major markets.
Featured Projects
shortcuts:
Free Bets
Implementing a rewards system for the sports platform to enhance user engagement and attract new users
Registration
Developed and optimised the user registration process for streamlined onboarding
Bonus Engine
a marketing and incentive for casino players to attact and engage users
Promotions
A page to display new, ongoing and past promotions
The goal of the project was to integrate free bets into the existing web application, impacting two key areas of the website. First, the Rewards page was introduced as a new feature, allowing users to view all current and past free bets along with detailed information. Second, the betslip was updated to clearly indicate when a free bet is available, enabling users to easily apply it to their current bet.
The aim of this project was to streamline and enhance the user onboarding process, focusing on designing a user-friendly and intuitive registration flow. I introduced a new input field which had a stylish focused state and we also focused on the password creation displaying and updating the requirements dynamically.
Similar to the free bet project, this feature aimed to integrate bonuses into the web application, but with greater complexity. The project impacted several key areas, including the navigation, account menu, and rewards page, as well as introducing a notifications system to keep users informed about available bonuses. These enhancements were designed to provide a seamless user experience, making it easier for users to access and utilise their bonuses across the platform.
The promotions page project focused on creating a dedicated section within the web application to showcase ongoing and upcoming promotions. This involved designing an intuitive interface where users could easily discover and engage with various promotional offers.
